SEO means Search Engine Optimization is the process of improving the volume or quality of traffic to a web site from search engines via "natural" or un-paid search results as opposed to search engine marketing to search engien marketing which deals with paid inclusion. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and undustry-speeific vertical search engines. This gives a web site web presence.
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